What Is Magnetic Sponsoring?
David Pineda

It can be summed up in this quote:

Nobody who bought a drill actually wanted a drill.They wanted a hole. Therefore, if you want to sell drills, you should advertise information about making holes ? NOT information about drills! - Perry Marshall

Thats the key to Magnetic Sponsoring. Yes, there is a lotmore to it to make it work, but those 3 lines contain the secret to Magnetic Sponsoring, and making the mighty dollarsin Network Marketing!

What that means is that people do not care about your opportunity, what they care about is a solution totheir problems. In other words, you did not buy abusiness opportunity because you wanted one. Perhaps, you wanted more free time to spend with your family, be your own boss, or simply earn a living online.

So, what you need to do instead of pitching your opportunityto your prospects, sell them inexpensive or freeinformation on how to solve their problems, on how to drill that hole.

If you can show them how to make that hole, your prospectswill come to the conclusion that they need a drill from youbecause you gave them free knowledge or inexpensiveinformation on how to accomplish their goal, and therefore earning their trust in you.

This process will allow you to become magnetic and attractyour prospects to come to you, instead of you chasingafter them.

** Attn Ezine Editors / Site Owners**Feel Free to reprint this article in its entirety in your ezine/site so long as you leave all links in place. Do notmodify the content and include our resource box as listedbelow. David Pineda is an affiliate of Magnetic Sponsoring and Turn Words into Traffic.To request the complete free 10 day boot camptraining course send an email to networkmagnetism@sbcglobal.net