Effective Use of Traffic Exchanges
Chris Andrews

Like them or love them, traffic exchanges always seem to get an opinion out of people. Some people cant see the point and others love them to death. Sure, a lot of the time you are only going to find other people trying to punt their opportunity in them and you have to put a lot of clicking effort in to get results but the results weve had have been positive rather than negative. I even like idly surfing sometimes to check out when else there is out there!

As I said before, you need to actually put some effort and time into promoting via traffic exchanges. But then you get what you pay for, and promotion this way is essentially free. So its best to spend your time wisely and surf several exchanges at once. The best way to do this Ive found is with the firefox browser because it allows you to have several pages open at the same time within the same window due to its tabbed browsing. Plus if you store the surf pages of all your exchanges in one bookmarks folder then you can launch them all at once by selecting Open in Tabs.

So, what works best in a traffic exchange? Personally, I think that the shiny corporate pages of your affiliate and networking schemes may work when that program is new - but surfers will soon gloss over them and not see them after too long. So what is the best option? Obviously youve got to come up with something better!

Youll need some web space to put your files in, but you can get this at very reasonable prices. Then you need to create your advertising. One effective page would be to advertise is one that contains a list traffic exchange referrer URLs! Start to build a downline to earn your credits...

Another effective page is a very simple lead gathering page such as a generic recruitment one or a customer prospecting one. I usually design the first one to be totally company independent so that when somebody contacts me through it I can discuss whats best for them in person. They also get directed to my site afterwards to read at their leisure. Short and sweet, thats the key to effective advertising in the exchanges. You only have around 20-30 seconds to grab someones attention so come up with something that everybody else ISNT doing, something amusing or topical.

Dont make you page an excuse to cram in as much as possible with banner adverts everywhere and flashing graphics. Thats completely tasteless and you can advertise all your programs separately with a much greater effectiveness.

Chris Andrews has a keen interest MLM and network marketing, but not in the way most people are. He writes about his experiences on the site http://www.wanttoknowmore.com/ and the blog http://christopherandrews.blogspot.com/